Consumers want blend of physical presence and digital convenience, underscoring importance of omnichannel strategy Ryder System, Inc. (NYSE: R) releases its 10th annual e-commerce consumer study – a steadfast benchmark of U.S. online shoppers’ behaviors, preferences, and expectations. The 2024 study, “The Influence of Omnichannel Excellence on Consumer Behavior,” reveals key factors influencing purchasing decisions, customer loyalty, and retention as consumers reintegrate physical stores into their shopping journeys. A 2024 Ryder e-commerce study shows that while consumers maintain a robust affinity for e-commerce, they're also returning to in-store shopping for the experience – requiring shippers to sharpen their omnichannel strategies. (Photo: Business Wire) The full 2024 study, “The...